Flashlight Madness
Build your bracket and earn up to $50 in rewards!
About the Project
Think you can guess NEBO's top sellers? Build your bracket and vote on your favorite NEBO lights to earn up to $50 in rewards! Influence the bracket by purchasing great deals and voting on social media. Track your bracket weekly; the better your bracket does, the more you earn.
Web Banners
These web banners feature all deals as they go head-to-head in a matchup of NEBO products.
A set of emails showing off the weekly deal showdowns.
Social Media
The Flashlight Madness campaign utilized Instagram and Facebook stories voting to influence which lights moved on the next round. The campaign also featured a variety of advertisements primarily on Facebook and Instagram.
Display Ads
For Flashlight Madness display ads, we developed 3 sets of ads. The first features the $50 max reward, the second features the discount, and the third features both. This allowed A/B/C testing with different markets, websites, and platforms.
Project gallery
